Clarity. Precision. Success.

With a strong track record of winning complex and high-stakes public affairs battles, Kestrel helps sharpen the focus on your biggest challenges. As a leading Public Relations & Strategic Communications firm located in Columbus, Ohio, we specialize in creating specific, actionable, and measurable solutions for clients operating in regulated industries that reach their key audiences and advance their mission.

Professionals collaborating in an office

About Us

Small but powerful, Kestrel packs a punch. Expect personal and specialized attention from leading experts in public relations and strategic communications who are deeply committed to your success.

What We Do

Strategy

Our team helps to solve problems by working with organizations to identify and define challenges while creating actionable plans that leverage their resources to maximum benefit and value, with measurable results across strategic communications, crisis response, reputation management, and leadership visibility.

Advocacy

We craft advocacy campaigns aligned with your goals and priorities by building coalitions, engaging stakeholders, and leveraging media to amplify your message, shape public opinion, and influence key decision-makers across government affairs and public affairs, supported by targeted advocacy advertising that drives real policy change.

Public Relations

It's not just saying the right thing. You need to reach the right audiences, at the right time, in the right way. We help you take complex issues and distill them into manageable messaging. Then, we make sure those messages reach the right people at the right time, with a calm hand and a strong sense of urgency.

Ballot Issues

Kestrel guides ballot issue campaigns in Ohio from start to finish, including stakeholder management, legislative drafting, petition management, and voter contact. Our team brings the experience to coordinate each stage of your campaign, and the drive necessary to win campaigns.

Our Clients

Insights

However you decide to remind yourself, remember that weak messages lead to bad situations!

Weak messages lead to bad situations.

Weak messages don’t just fizzle, they have real consequences. Whether crafting a strategic communications plan or a PR campaign, the principles remain the same. Read on to see where messaging goes wrong and what it takes to get it right.
Strategic consulting and PR team working in a dimly lit office environment with charts and graphs in the background.

Is Strategic Communications Consulting Just Hot Air?

What are you saying? How are you engaging the people that matter? And do people hear and believe what you’re saying? Read on to see how strategic communications consulting gets to the bottom of these questions.
A manager reviews the plan to determine the problem with the timeline

The Problem with Timelines

You’re excited. You’re about to announce a big new project. It only seems natural to announce a completion date, too. Read on to see why that promise can become a problem for your credibility and public trust.

Frequently Asked Questions

Kestrel pairs senior media-relations and public-affairs experience with crisis communications and strategic consulting. Our work focuses on regulated industries, ballot campaigns, advocacy, and targeted advertising to build coalitions, protect reputations, and advance policy and public-opinion goals.

A strategic communications firm focuses on how messages are developed, positioned, and delivered in complex environments. That can include deliverables like crisis communication pieces, media training and strategy, and stakeholder engagement. Each piece is aligned to a specific objective rather than treated as a standalone tactic.

Public affairs is often where communications and decision-making intersect. It involves understanding how policy, public perception, and stakeholder priorities influence outcomes. Our approach integrates public affairs into broader strategy so that messaging supports both immediate goals and long-term positioning.

Most of our work involves organizations navigating complex or high-visibility situations, particularly in regulated or scrutinized industries such as healthcare, pharma, insurance, and marijuana, as well as areas like hazardous waste and ballot issues. The common thread is the need for clarity, discipline, and a strategy that holds up under pressure.

Contact Us

How can we help you create a winning strategy?
Scroll to Top